2020 November Race - Everyone's a Winner - Golden Gala


I think of all the designs I've done, this set of banners probably had the most amount of copy to I've had work with. For context, November is Golden Nugget's anniversary month and every year we share that celebration with our customers by offering additional promotions and surprises on top of what we would normally do. On top of that, the Everyone's a Winner variation on the wagering race was selected to coincide with the anniversary. I'm never in charge of the copy the team decides to put on these banners, my job is to take what they give me and present it in the best light possible given all the sizes and aspect ratios I have to work with. Any time I'm given such a large amount of copy, I'll always propose that a simple design is required to balance out all the text. I think given the circumstances this desgin was still a success and delievered on the mission.











Disclaimer:
Some content on this website has been used to promote online gambling and was intended for audiences 21 years of age or older and residing in only regulated U.S. markets. This material was produced and distributed in compliance with each state's regulatory guidelines. The examples on this website are for portfolio purposes only and does not necessarily reflect my personal views in support of or opposition to gambling. Golden Nugget Online Casino and DraftKings are registered trademarks, all rights reserved.